The Disappearing Product: Marketing and Markets in the Creative Industries

Publication Date:

2019

Author:

HY Liu

Research Themes:

Theory and Culture

Publisher:

International Journal of Cultural Policy

Type of Publication:

Book Review

Full citation:

Liu, HY (2019) Book Review: The Disappearing Product: Marketing and Markets in the Creative Industries. International Journal of Cultural Policy 25(4): 543–545.

The Disappearing Product: Marketing and Markets in the Creative Industries

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