Dr Zheng Liu is a Lecturer in Innovation Management at the University of Bristol (https://research-information.bris.ac.uk/en/persons/zheng-liu) and a Senior Research Associate at Jesus College Cambridge. A Cambridge-trained cultural and economic sociologist, Dr Liu researches business innovation,
technological, especially digital, innovation (e.g. AI), digital transformation and the digital economy by examining how these processes are shaped by social and cultural factors and mechanisms. Previously Dr Liu has held research fellowships at the University of Macau and was a visiting scholar at her alma mater Tsinghua Univeristy.